Don't Know What You Don't Know
by Jerry "DRhino" Clark
One of the saddest aspects of what I do as an Empowerment
Coach and Trainer in the Network Marketing Industry is coming
across people who simply don't know what they don't know --
especially when they really think they know...
Yep, that's right...
by Jerry "DRhino" Clark
One of the saddest aspects of what I do as an Empowerment
Coach and Trainer in the Network Marketing Industry is coming
across people who simply don't know what they don't know --
especially when they really think they know...
Yep, that's right...
I'm about to Celebrate my 18th year in this industry... During this period of time I've operated
within this Industry as an Independent Distributor and have earned overrides on organizations
of thousands upon thousands of distributors worldwide, I've Consulted with Multi-Million Dollar
Multi-National Network Marketing Companies, I've coached distributors who have gone from flat
broke to flat out rich, I've earned as much as $100,000 for conducting 90 Minute Training
Sessions at MLM company events, I've built one of the Top MLM Training Companies in the entire
World, and most of my friends that I hang out with are distributors, trainers, and company
owners in this industry who earn Millions of Dollars per year...
We ALL agree with the basic premises of the discussion that's contained in this article....
And even with all of this "History" and "Connections", and "Collaborative Multi-Millionaire"
agreement, etc. I still come across people who choose to get "Creative" and use there "Brilliant
Thinking Abilities" to completely "Reinvent the Wheel" and "Do It Their Way"...
We say, "Go To An Event", they say, "I've already been to one"...
We say, "Read a Book", they say, "I don't like to read"...
We say, "Talk to People", they say, "I wouldn't be interested"...
We say, "Consult with your 'Successful' line of Sponsorship", they say, "I know more than they
do"...
We say, "Listen to a Tape", they say, "I don't have a tape deck in my car"...
We say, "Engage in Personal Development", they say, "That stuff doesn't work"...
We say, "Ok... Then why don't you simply Engage in Action", they say, "I don't like the System"...
We say, "Do you really want to make this work?", they say, "Yes, but I don't really believe it
will"...
We say, "We can show you Dozens, even Hundreds, even Thousands of people it has already
worked for", they say, "Yea, but they were lucky"...
We say, "What if we can show you how they 'Got Lucky' and how you can do the same?", they
say, "I don't believe in Luck"...
We say, "Do you really want to Monetize this opportunity or do you only want to Philosophize
it?", they say, "What does Monetize mean?"
We say, "Listen to this tape and it will explain it to you in detail", they say, "Remember, I don't
have a tape player."
We say, "Ok, we also have it on CD", they say, "I don't have time to listen to it, can't you just
tell me"...
We tell them... They don't hear it...
We show them... They don't see it...
We demonstrate it for them by doing it... They don't appreciate it...
We say, "Ok, you missed the last event, how about registering for the next event", they say,
"Nah, it's just another one of those Rah, Rah sessions -- Remember that Personal Development
stuff doesn't work anyway."
We say, "With all of that thinking you're doing, have you ever stopped to think that the thinking
that you have been doing has produced the bank account you currently have?", they say, "Yea
but I don't know any other reason why I'm broke, busted, and disgusted so it must be because
this, that, and the other doesn't work because I've been doing this, that, and the other for 3
years now and I'm still broke, busted, and disgusted." {Ok, they really don't say that, but that's
probably what they're thinking}...
I'm sure by now you get the point...
Some of you may have even come across a few of these people in your organization...
Many of them are very Intellectual; however, it could be that very intellect that's creating the
thinking that they currently have which is creating the results they are currently producing...
The sad part -- once again -- is they simply don't know what they don't know...
UNDERSTAND THIS: YOUR BEST LEVEL OF THINKING HAS GOTTEN YOU TO
WHERE YOU ARE TODAY!
This realization was the moment my life started to change...
I mean, when I first got in Network Marketing, I felt like I was a pretty "Smart" guy... I was in
University and was getting all A's and an occassional B; thus, I knew I had some intellectual
fortitude...
Nevertheless, I was broke, busted, and disgusted...
Why?
BECAUSE I DIDN'T REALIZE THAT SOMETIMES THE BEST WAY TO GET WHAT YOU WANT IS TO BE
WILLING TO LET GO OF WHAT YOU HAVE...
I had a lot of preconceived notions about what it took to become successful... And my
preconceived notions had me working at a 7-11 store making about $1,500 per month... Being
Exposed to Personal Development at the age of 18 (a year BEFORE I got started in Network
Marketing) was what started the process of having me realize that there was a lot of things that
I didn't know that I didn't know...
For Example... I didn't know that the following was a major part of what determined whether or
not someone became a "Victor" in life or a "Victim"...
Here's the Short Version:
1. VISION... A person's Vision of what their life was to be about greatly determines what their
life was actually going to be about...
BUT VISION WASN'T ALL OF IT...
2. VEHICLE... A person could have a great Vision and a great reason "Why" they desire that
Vision; however, without the proper Vehicle that could allow them to efficiently and effectively
manisfest that Vision, their probability of making it happen decreases tremendously... For
example, if I had a dream of going to Australia from the U.S., no matter how powerful that Vision
was, the Vehicle of walking or riding roller skates or even driving an automobile wasn't going to
get me there... [Of course, other things could occur that could make it more probable for it to
still happen, such as a bridge could be built from the U.S. to Australia that could eventually allow
me to drive the Vehicle of a Car over there; however, I probably wouldn't want to wait for 200
years for that to take place.]
BUT A VEHICLE REQUIRES SOME FUEL IN ORDER TO PROPEL IT FORWARD...
THIS IS THE PART WHERE PEOPLE FALL OFF OF THE SUCCESS EQUATION MAJORLY...
3. VOICES... The Voices that are constantly in a person's mind will ultimately determine
whether a person MOVES [Moving is the ACTION PART of the equation which of course we all
know that if there is no ACTION there is no trip from the U.S. to Australia...] Thus, the ACTION
part is basic logical common sense... The KEY is what TYPE of ACTION will a person take?
EMPOWERING ACTION or DISEMPOWERING ACTION? That will depend, in a greater amount than
most people understand (or are willing to understand) on the type of VOICES that are
constantly entering their consciousness... [THIS IS WHERE STUFF LIKE PERSONAL DEVELOPMENT
COMES INTO PLAY]... Ouch, not the "P" word... Yep, the "P" word... And I'll say it again...
PERSONAL DEVELOPMENT...
There you have it... 3 Quick Steps to the "SUCCESS EQUATION"... Yes, it's basic and elementary,
and there is a lot more that goes into each step... However, there it is in a Nutshell...
Now since we've exposed the "P" word, here's a quick point about Personal Development... We
CANNOT, NOT PERSONALLY DEVELOP... The question is whether or not we are Developing in a
way that is moving us more towards a "VICTIM" or more towards a "VICTOR"... That, of course
will be based on the type of VOICES that are constantly entering our Consciousness...
EMPOWERING OR DISEMPOWERING...
Now of course, even saying all of this, there are still people who have already made up their
mind that PERSONAL DEVELOPMENT doesn't have anything to do with the outcomes that people
create in their lives... Remember, many of them simply don't know what they don't know and as
I said in the beginning of this article, it's one of the saddest aspects of this business for me...
For the record, let me add that most of the people who think this way are good people... They
are intelligent people... They are people who would like to be "Victorious" in life and they have
every ability and right to do so just like anyone else... However, in the end, they may allow what
they don't know that they don't know to stop them from creating a Mega Masterpiece in the
Industry of Network Marketing...
Here's a Key Point for you all to understand as it relates to Personal Development and Action...
Action is the Physical Breathing, but Personal Development is the Oxygen...
Without Oxygen, the Breathing part will only last for a short period of time...
However, without Breathing, the benefits of Oxygen will not do us much good...
Thus, when it comes to people who desire to "Live" in this "Environment" it appears that these
two (Breathing and Oxygen / Action and Personal Development) are indistinguishable...
Oh, but Jerry, which one came first...
Hahahahahaha...
As Jim Rohn said, "I wouldn't sign up for that Course"...
Why? Because the question is not which one came first, the question is what produced the
result of "success" in Network Marketing...
The Answer of Course is...
Continued Life...
You get Continued Life via the Critical Combination of (Breathing and Oxygen / Oxygen and
Breathing), regardless of which one came first, one without the other is what we will call "MLM
Suicide"... Or "MLM Homicide" for those who do not Feed their Organization with a constant
dose of "Oxygen"...
Remember...
Breathing = Action
Oxygen = Personal Development
Ok, Jerry... Why in the World are you Drilling this in over and over and over?
Good Question...
Answer...
Because I'm Attempting to "Save (Network Marketing) Lives" here...
What do I mean?
It would be a pity for someone who may be reading this Article to think that they themselves
and their group doesn't require Oxygen in order to effectively make their Journey through the
Network Marketing "Jungle"... I'm simply doing my best to eliminate as many C.O.Js (Casualties
Of the Jungle) as possible...
Remember... Some people simply don't know what they don't know -- even when they really
think they know...
I once heard that sometimes it's not what we don't know that gets us in the most trouble, it's
often times the things that we think we know that just isn't so...
My plea to all of you is this:
"Don't Let Your Ego Get the Best of You."
Trust me, it will definitely try...
Anytime someone tries to "Sell" you their "Brilliant Ideas" (this includes me) always remember
this: "YOU SHALL KNOW THEM BY THEIR FRUITS"
Also... Something that Andrew Carnegie (who had a Lot of Fruit) once said,
"What you do Speaks So Loudly That I can Hardly Hear what You're Saying."
So to Sum Up...
Breathing (Action is Critical) in this business of Network Marketing if you are going to be
Massively successful... Remember, in the same book that it says "You shall know them by their
fruits" it also says "FAITH WITHOUT WORKS IS DEAD"...
However, The "WORKS" in this business will be Short Lived without a constant flow of OXYGEN
(Empowering Personal Development) flowing through your "Network Marketing Veins"...
If all of the people who have become Successful In Network Marketing (ALL OF THEM...
REGARDLESS OF WHETHER THEY GOT THE OXYGEN OR STARTED BREATHING FIRST) used a
combination of Breathing and Oxygen that is what we call a CLUE!
Remember... "YOU SHALL KNOW THEM BY THEIR FRUITS"...
Always remember that you can have access to all of the Fresh Oxygen in the World, but if you
don't Breathe -- you won't get far; thus, you got to take the Action...
But also, you can Breathe all you want via Will Power; however, without a constant flow of
Oxygen, you will still end up "Dying" and being "Buried" in the "MLM CEMETARY"; thus, be sure
to stay plugged into Personal Development during your journey (and even after you've made
it)...
It takes BOTH of them...
Don't Try To Fight It...
The Quicker You Surrender to This the Better Off You Will Be...
People who come into this business and simply are not willing to accept this... Simply Don't
know what They Don't Know...
Once again, that indeed, is one of the saddest aspects of this business for me...
But hey... Just like in Network Marketing or in any Business or Personal Endeavor... You Got To
Respect The Numbers...
Ok... I will now go and pray for those who are considering unplugging their "Oxygen Tanks"...
Until Next Time...
Go, Go, Go!!!
DRhino
P.S. People attempting to be "Successful" in Network Marketing without combining Personal
Development with Action are like the people who attempt to be "Successful" by skydiving 10,000
feet from an airplane without a parachute... They just may prove their point, but I wouldn't
want to be around to see the results... : )
Jerry “DRhino” Clark is the creator of the now world famous Murphy's Committee and is one of the true
"superstars" of the MLM industry. He is Committed to Educating, Equipping, and Empowering Network
Marketing Distributors World Wide. His Goal Is Simple... To Give You Insights, Strategies, Tools, and
Philosophies that can Assist You To Eliminate Commuting, Destroy Your Alarm Clock, Fire Your Boss, and
Earn a Least a SIX FIGURE income for the rest of your life...His website is: www.clubrhino.com
within this Industry as an Independent Distributor and have earned overrides on organizations
of thousands upon thousands of distributors worldwide, I've Consulted with Multi-Million Dollar
Multi-National Network Marketing Companies, I've coached distributors who have gone from flat
broke to flat out rich, I've earned as much as $100,000 for conducting 90 Minute Training
Sessions at MLM company events, I've built one of the Top MLM Training Companies in the entire
World, and most of my friends that I hang out with are distributors, trainers, and company
owners in this industry who earn Millions of Dollars per year...
We ALL agree with the basic premises of the discussion that's contained in this article....
And even with all of this "History" and "Connections", and "Collaborative Multi-Millionaire"
agreement, etc. I still come across people who choose to get "Creative" and use there "Brilliant
Thinking Abilities" to completely "Reinvent the Wheel" and "Do It Their Way"...
We say, "Go To An Event", they say, "I've already been to one"...
We say, "Read a Book", they say, "I don't like to read"...
We say, "Talk to People", they say, "I wouldn't be interested"...
We say, "Consult with your 'Successful' line of Sponsorship", they say, "I know more than they
do"...
We say, "Listen to a Tape", they say, "I don't have a tape deck in my car"...
We say, "Engage in Personal Development", they say, "That stuff doesn't work"...
We say, "Ok... Then why don't you simply Engage in Action", they say, "I don't like the System"...
We say, "Do you really want to make this work?", they say, "Yes, but I don't really believe it
will"...
We say, "We can show you Dozens, even Hundreds, even Thousands of people it has already
worked for", they say, "Yea, but they were lucky"...
We say, "What if we can show you how they 'Got Lucky' and how you can do the same?", they
say, "I don't believe in Luck"...
We say, "Do you really want to Monetize this opportunity or do you only want to Philosophize
it?", they say, "What does Monetize mean?"
We say, "Listen to this tape and it will explain it to you in detail", they say, "Remember, I don't
have a tape player."
We say, "Ok, we also have it on CD", they say, "I don't have time to listen to it, can't you just
tell me"...
We tell them... They don't hear it...
We show them... They don't see it...
We demonstrate it for them by doing it... They don't appreciate it...
We say, "Ok, you missed the last event, how about registering for the next event", they say,
"Nah, it's just another one of those Rah, Rah sessions -- Remember that Personal Development
stuff doesn't work anyway."
We say, "With all of that thinking you're doing, have you ever stopped to think that the thinking
that you have been doing has produced the bank account you currently have?", they say, "Yea
but I don't know any other reason why I'm broke, busted, and disgusted so it must be because
this, that, and the other doesn't work because I've been doing this, that, and the other for 3
years now and I'm still broke, busted, and disgusted." {Ok, they really don't say that, but that's
probably what they're thinking}...
I'm sure by now you get the point...
Some of you may have even come across a few of these people in your organization...
Many of them are very Intellectual; however, it could be that very intellect that's creating the
thinking that they currently have which is creating the results they are currently producing...
The sad part -- once again -- is they simply don't know what they don't know...
UNDERSTAND THIS: YOUR BEST LEVEL OF THINKING HAS GOTTEN YOU TO
WHERE YOU ARE TODAY!
This realization was the moment my life started to change...
I mean, when I first got in Network Marketing, I felt like I was a pretty "Smart" guy... I was in
University and was getting all A's and an occassional B; thus, I knew I had some intellectual
fortitude...
Nevertheless, I was broke, busted, and disgusted...
Why?
BECAUSE I DIDN'T REALIZE THAT SOMETIMES THE BEST WAY TO GET WHAT YOU WANT IS TO BE
WILLING TO LET GO OF WHAT YOU HAVE...
I had a lot of preconceived notions about what it took to become successful... And my
preconceived notions had me working at a 7-11 store making about $1,500 per month... Being
Exposed to Personal Development at the age of 18 (a year BEFORE I got started in Network
Marketing) was what started the process of having me realize that there was a lot of things that
I didn't know that I didn't know...
For Example... I didn't know that the following was a major part of what determined whether or
not someone became a "Victor" in life or a "Victim"...
Here's the Short Version:
1. VISION... A person's Vision of what their life was to be about greatly determines what their
life was actually going to be about...
BUT VISION WASN'T ALL OF IT...
2. VEHICLE... A person could have a great Vision and a great reason "Why" they desire that
Vision; however, without the proper Vehicle that could allow them to efficiently and effectively
manisfest that Vision, their probability of making it happen decreases tremendously... For
example, if I had a dream of going to Australia from the U.S., no matter how powerful that Vision
was, the Vehicle of walking or riding roller skates or even driving an automobile wasn't going to
get me there... [Of course, other things could occur that could make it more probable for it to
still happen, such as a bridge could be built from the U.S. to Australia that could eventually allow
me to drive the Vehicle of a Car over there; however, I probably wouldn't want to wait for 200
years for that to take place.]
BUT A VEHICLE REQUIRES SOME FUEL IN ORDER TO PROPEL IT FORWARD...
THIS IS THE PART WHERE PEOPLE FALL OFF OF THE SUCCESS EQUATION MAJORLY...
3. VOICES... The Voices that are constantly in a person's mind will ultimately determine
whether a person MOVES [Moving is the ACTION PART of the equation which of course we all
know that if there is no ACTION there is no trip from the U.S. to Australia...] Thus, the ACTION
part is basic logical common sense... The KEY is what TYPE of ACTION will a person take?
EMPOWERING ACTION or DISEMPOWERING ACTION? That will depend, in a greater amount than
most people understand (or are willing to understand) on the type of VOICES that are
constantly entering their consciousness... [THIS IS WHERE STUFF LIKE PERSONAL DEVELOPMENT
COMES INTO PLAY]... Ouch, not the "P" word... Yep, the "P" word... And I'll say it again...
PERSONAL DEVELOPMENT...
There you have it... 3 Quick Steps to the "SUCCESS EQUATION"... Yes, it's basic and elementary,
and there is a lot more that goes into each step... However, there it is in a Nutshell...
Now since we've exposed the "P" word, here's a quick point about Personal Development... We
CANNOT, NOT PERSONALLY DEVELOP... The question is whether or not we are Developing in a
way that is moving us more towards a "VICTIM" or more towards a "VICTOR"... That, of course
will be based on the type of VOICES that are constantly entering our Consciousness...
EMPOWERING OR DISEMPOWERING...
Now of course, even saying all of this, there are still people who have already made up their
mind that PERSONAL DEVELOPMENT doesn't have anything to do with the outcomes that people
create in their lives... Remember, many of them simply don't know what they don't know and as
I said in the beginning of this article, it's one of the saddest aspects of this business for me...
For the record, let me add that most of the people who think this way are good people... They
are intelligent people... They are people who would like to be "Victorious" in life and they have
every ability and right to do so just like anyone else... However, in the end, they may allow what
they don't know that they don't know to stop them from creating a Mega Masterpiece in the
Industry of Network Marketing...
Here's a Key Point for you all to understand as it relates to Personal Development and Action...
Action is the Physical Breathing, but Personal Development is the Oxygen...
Without Oxygen, the Breathing part will only last for a short period of time...
However, without Breathing, the benefits of Oxygen will not do us much good...
Thus, when it comes to people who desire to "Live" in this "Environment" it appears that these
two (Breathing and Oxygen / Action and Personal Development) are indistinguishable...
Oh, but Jerry, which one came first...
Hahahahahaha...
As Jim Rohn said, "I wouldn't sign up for that Course"...
Why? Because the question is not which one came first, the question is what produced the
result of "success" in Network Marketing...
The Answer of Course is...
Continued Life...
You get Continued Life via the Critical Combination of (Breathing and Oxygen / Oxygen and
Breathing), regardless of which one came first, one without the other is what we will call "MLM
Suicide"... Or "MLM Homicide" for those who do not Feed their Organization with a constant
dose of "Oxygen"...
Remember...
Breathing = Action
Oxygen = Personal Development
Ok, Jerry... Why in the World are you Drilling this in over and over and over?
Good Question...
Answer...
Because I'm Attempting to "Save (Network Marketing) Lives" here...
What do I mean?
It would be a pity for someone who may be reading this Article to think that they themselves
and their group doesn't require Oxygen in order to effectively make their Journey through the
Network Marketing "Jungle"... I'm simply doing my best to eliminate as many C.O.Js (Casualties
Of the Jungle) as possible...
Remember... Some people simply don't know what they don't know -- even when they really
think they know...
I once heard that sometimes it's not what we don't know that gets us in the most trouble, it's
often times the things that we think we know that just isn't so...
My plea to all of you is this:
"Don't Let Your Ego Get the Best of You."
Trust me, it will definitely try...
Anytime someone tries to "Sell" you their "Brilliant Ideas" (this includes me) always remember
this: "YOU SHALL KNOW THEM BY THEIR FRUITS"
Also... Something that Andrew Carnegie (who had a Lot of Fruit) once said,
"What you do Speaks So Loudly That I can Hardly Hear what You're Saying."
So to Sum Up...
Breathing (Action is Critical) in this business of Network Marketing if you are going to be
Massively successful... Remember, in the same book that it says "You shall know them by their
fruits" it also says "FAITH WITHOUT WORKS IS DEAD"...
However, The "WORKS" in this business will be Short Lived without a constant flow of OXYGEN
(Empowering Personal Development) flowing through your "Network Marketing Veins"...
If all of the people who have become Successful In Network Marketing (ALL OF THEM...
REGARDLESS OF WHETHER THEY GOT THE OXYGEN OR STARTED BREATHING FIRST) used a
combination of Breathing and Oxygen that is what we call a CLUE!
Remember... "YOU SHALL KNOW THEM BY THEIR FRUITS"...
Always remember that you can have access to all of the Fresh Oxygen in the World, but if you
don't Breathe -- you won't get far; thus, you got to take the Action...
But also, you can Breathe all you want via Will Power; however, without a constant flow of
Oxygen, you will still end up "Dying" and being "Buried" in the "MLM CEMETARY"; thus, be sure
to stay plugged into Personal Development during your journey (and even after you've made
it)...
It takes BOTH of them...
Don't Try To Fight It...
The Quicker You Surrender to This the Better Off You Will Be...
People who come into this business and simply are not willing to accept this... Simply Don't
know what They Don't Know...
Once again, that indeed, is one of the saddest aspects of this business for me...
But hey... Just like in Network Marketing or in any Business or Personal Endeavor... You Got To
Respect The Numbers...
Ok... I will now go and pray for those who are considering unplugging their "Oxygen Tanks"...
Until Next Time...
Go, Go, Go!!!
DRhino
P.S. People attempting to be "Successful" in Network Marketing without combining Personal
Development with Action are like the people who attempt to be "Successful" by skydiving 10,000
feet from an airplane without a parachute... They just may prove their point, but I wouldn't
want to be around to see the results... : )
Jerry “DRhino” Clark is the creator of the now world famous Murphy's Committee and is one of the true
"superstars" of the MLM industry. He is Committed to Educating, Equipping, and Empowering Network
Marketing Distributors World Wide. His Goal Is Simple... To Give You Insights, Strategies, Tools, and
Philosophies that can Assist You To Eliminate Commuting, Destroy Your Alarm Clock, Fire Your Boss, and
Earn a Least a SIX FIGURE income for the rest of your life...His website is: www.clubrhino.com
WCO Wealth Creating Opportunities
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